Hey!
It's Manu, Content Manager

“I help companies to boost their sales and increase their conversion rate by creating attractive content, writing persuasive text and improving their user journey”

If you are here it is because...

Someone has shared with you my web, you’ve found me on social media, or SEO is finally working (hooray!).

I lived in China for more than 6 years, and now I am working at Alibaba, one of the biggest e-commerce companies in the world, and I’m also taking my first steps as a freelancer helping businesses to improve their digital projects in copywriting, UX and content localization.

Once you know me you will know that I love reading, I have a very particular sense of humor and I am great at finding easter eggs.

“In all the companies I have ever worked, I have always stood out planning the strategies for contents as well as the great quality of translations and text creation”

Content Strategy

I create strategies based on copywriting, videos and images that make your web, app or product stands out among the competitors. Let me tell you a secret: the best content is the one that focuses on feelings.

UX Writing

I analyze the user journey and how they behave depending on the site or situation. The goal is to make the app or platform as intuitive and simple as possible so that even Grandma can use it.

Localization

I adapt the texts and other kinds of content to the target market, specialized in Spanish speaking countries. Do you know that "carro" is not the same in Spain (carriage) or in Latin America (car)?

“I enjoy collaborating with companies and individuals both in their online businesses and in traditional advertising, the kind you see in the streets or on TV. I am also specialized as a video game locator “

Disfruto colaborando con empresas y particulares tanto en sus negocios online como en la publicidad de toda la vida, de esa que ves en la calle o en la tele. Además,

E-commerce platforms

I started as a copywriter 8 years ago working for a Chinese e-commerce company. And I am also one of the founders of Plaza, the marketplace from AliExpress targetting users from Spain and Europe.

Apps and digital platforms

Nowadays content is mainly enjoyed on mobile phone, therefore everything has to be responsive and adapted to different devices. This is extremely important when creating great microcopy and UX copy. ¡Mobile first!

Portfolio and web auditing

Quite a few people have asked me to translate, edit or write their website, personal portfolio or even to create a CV for them. The best way is to make a template that the customer can easily edit in the future.

Promotions and advertising

Banners, TV or press commercials, posters on the subway, etc. Maybe you have already seen several AliExpress ads in the margins of an online national newspaper or you have seen my content somewhere around.

Videogame localization

Since I was a kid I have played SNES, Nintendo 64 and PS2. I have taken several video game translation courses and located a dozen of them on open source code, as well as mini-games and interactive activities on AliExpress platform.

“Not everything is being behind a computer. I also love sharing my knowledge about content, copywriting and UX”

“These ones are just a sample of all my work”

“Not only directing or making videos, but also participating in them as a model. Have you ever seen such graceful hands?”

“This is the opinion of some colleagues. For the record, I haven’t bribed them”

“I am very lucky that life has treated me well, but for other people unfortunately life is full of difficulties.
That is why I support the integration of Asian students through the values of sport, and I contribute to fight breast cancer”